In 2010, Warby Parker disrupted the $150 billion global eyewear industry with a pair of $95 glasses. Started by four business school students, the pioneering directtoconsumer eyewear brand has now sold millions of pairs of glasses, both online and in 269 brickandmortar stores across the U.S. and Canada. It brought in nearly $670 million in revenue last year, and currently boasts a market value of $1.8 billion.

Produced and Shot by: Tasia Jensen
Managing Producer: Beatriz Bajuelos
Editor: Marisa Forziati
Additional Camera: Lauren Shamo, Gene Kim
Animator: Gene Kim
Reporter: Tom Huddleston Jr.
Senior Production Manager: Kathy Mavrikakis
Narrator: Nicolas Vega
Additional Footage: Warby Parker, Getty Images

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How Warby Parker Grew From Eyeglasses Upstart To $1.8 Billion Business