Learn how awardwinning baristas Emi Fukahori and Mathieu Theis run their specialty coffee shops and grow the roasting business, MAME, in Switzerland.

This video was made possible thanks to MILBOK, Double Milk the first commercially available competition milk. Learn more https://www.milbok.eu

** MORE VIDEOS WITH MAME **
► Emi Fukahori Becoming A World Brewers Cup Champion ☕ :    • Emi Fukahori   Becoming A World Brew...  
► Interview with Mathieu Theis | 2016 Swiss Barista Champion:    • Interview with Mathieu Theis | 2016 S...  
► Swiss Barista Champions & MAME Coffeeshop in Zurich:    • Swiss Barista Champions & MAME Coffee...  
►Easy Hario Switch Recipe from World Brewers Cup Champion:    • Easy Hario Switch Recipe from World B...  

⭐ Find the best coffee shops in Europe https://europeancoffeetrip.com/app
Watch our documentary about the AeroPress ► https://geni.us/AeropressMovie

** OUR SPONSORS **
► Victoria Arduino http://www.victoriaarduino.com
► Comandante http://www.comandantegrinder.com
► Cropster https://www.cropster.com
► Puqpress https://www.puqpress.com
► Eversys https://www.eversys.com

** STAY IN TOUCH **
► web: https://www.europeancoffeetrip.com
► instagram:   / europeancoffeetrip  
► tiktok:   / europeancoffeetrip  
► facebook:   / europeancoffeetrip  
► twitter:   / eurocoffeetrip  

Camera & Edit: Marek Holášek
#specialtycoffee #coffeeshop #coffeebusiness

Timestamps:
00:00 A Story of MAME in Switzerland
00:33 Why we opened MAME in Zurich?
01:12 A definition of specialty coffee by Emi Fukahori
02:02 Starting to build the MAME barista team!
02:44 Efficient Coffee Bar Workflow (inspired by barista competitions)
05:09 Starting to roast coffee (MAME roastery tour in Zurich)
06:28 MAME Flavour Wheel Explained
07:38 Exceptional Coffee Menu at MAME (feat. MILBOK)
09:59 Growing the specialty coffee business (2023 expansion)
10:35 MAME Bahnhof visit with Emi Fukahori
12:20 Lessons learned running specialty coffee shops and roastery